July’s App Search Analytics from Chomp have been posted on Chomp’s site. Here are the main bullet points:
- Paid apps have increased their share for the third consecutive month, increasing 2% on Android and iPhone.
- Blockbuster movie releases correlated strongly with app searches for the term “movie”.
- Spotify searches surged 250% around the U.S. launch.
For more details see the post on Chomp’s blog here.